iis 7 - Visual Studio 2012 Web Deploy to Windows Server 2008 R2 with IIS 7 and /msdeploy.axd 404 err

In Visual Studio 2012 RC when I try to validate a Web Deploy connection I get this error message: ERROR_DESTINATION_NOT_REACHABLE The required Web Management Service is started on the server an... ... For IIS 7.0 running in Integrated mode, you ...

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