JSTOR: Journal of Consumer Research, Vol. 39, No. 4 (December 2012), pp. 784-799

The Effect of Priming on the Type of Processing That People Use,” Journal of Consumer Research, 34 (August), 174–86. First citation in article, Abstract Moreau, Page C., and Darren W. Dahl (2005), “Designing the Solution: The Impact ...

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