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Factors Affecting Customer Loyalty on Yogurt Products In Taiwan 影響台灣優酪乳產品顧客忠誠度因素之研究
J. Agri. & Fore. 2009. 58(2): 121-130 - 121 - Abstract Yogurt, is one of product in dairy products, has become a major source in our daily drinks of health care. The study focuses on the relationships among customer value, customer satisfaction and custom
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